They have over 100000 customers and over 10000crs in management. They offer loans to family’s and individuals in low and middle income segments to buy a house. The average loan for them is 12 lakhs. Some challenges that there customers face and is solved by home first is unable to provide tedious documents, time consuming sanction process, dealing with middle men, and hidden fees and charges. Since 2017 they have witnessed strong growth of 41 percent CAGR. Indias economy is going in opposite direction compare to the rest of the world with domestic consumption showing strong trends and with the china plus 1 strategy their exports are also supposed to grow. House sales continued to rise despite a 250 bps rise in repo rates. They have a current ROE of 15.5 percent but expect that to grow over the coming years. 92 percent of all their loans were approved within 24 hours. They think now is the time to grow further and expand from their launchpad and to scale and grow in the next few years. Some growth drivers for their sector are rising population for India, rising middle class households, and urbanisation. Their customer target base is low middle class with about 33 percent of Indias population being in that sector. Discretionary consumer spending is increasing. Indias per capital income is expected to be the second fastest growing after Vietnam and when per capital income rises mortgage penetration also rises as was the case with the USA. Overview. They are a technology driven company that offers affordable home loans to first time home buyers in the low and middle class segment. They primarily focus on people making less than 50k rupees monthly.  Average loan size for them is 12 lakhs and they are growing fast in the last 8 years with a CAGR of 41 percent. They are planning to accelerate even further in their growth believing they have reached the reacquired platform. Personal thoughts. I think that it is an interesting industry because while rising per capita income has proven to increase mortgage penetration globally, I wonder if they serve people who are kind of disappearing. Because in 2005 most of the people were in the lower class to lower middle class which was really good for them but now most people are in the middle class depending on their standards. I think that for people who provide home loans in general its a good thing but at the same time I think that they have to increase and start providing for people who are in middle class and not just in lower middle class.